
Emphasize is a Vancouver branding and graphic design studio specializing in brand strategy, identity, graphic design, websites, print and environmental design. For businesses looking for branding in Vancouver, we bring strategy and creativity together to create clear, memorable communications.
Our approach combines strategy and creativity with experience across a wide range of industries. The goal is simple: create meaningful, purposeful branding and design that gets noticed, connects with the right audience and makes your business memorable.
Brand Strategy
Every successful brand needs a strong idea behind it. We look at your business, audience, competition and goals to find the opportunities that can set you apart. The objective isn’t to be different simply for the sake of being different. It’s to find an authentic position that gives a person a reason to notice, remember and choose your business.
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Naming & Positioning
A great name can immediately change the way people see a business, product or development. It needs to be memorable, appropriate, ownable and flexible enough to grow with the brand. Naming and positioning work together to establish where the brand fits, what makes it different and the story you want people to remember.
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Brand Identity
Establishing a compelling brand identity is paramount in effectively communicating the essence, values, and benefits of a brand to its audience. Through strategic graphic design, we create enduring and recognizable identities that not only stand the test of time but also possess the flexibility to grow alongside the brand and adapt to future challenges and opportunities.
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Storytelling & Messaging
A successful brand crafts a captivating narrative that guides its audience through an engaging journey of discovery. Storytelling, when nurtured effectively, becomes the soul and lifeblood of the company, while also serving as a powerful tool for creating lasting memories.
OUR VANCOUVER BRANDING PROCESS
01
DISCOVER
Learn about the business, audience, competition, challenges and opportunities.
02
DEFINE
Find the opportunity and establish a clear position and direction for the brand.
03
CREATE
Turn strategy into ideas. Explore concepts, words, and visuals that evoke an emotional connection.
04
DEVELOP
Take the strongest idea and build it into a complete, cohesive brand.
05
DELIVER
Put it to work. Identity, guidelines, website, print, digital, signage and everything in between.
Graphic Design Services in Vancouver
Not every client needs a new brand. Sometimes you simply need great design. Emphasize provides graphic design services in Vancouver for businesses that need everything from a single communication piece to ongoing creative support. We work across print, digital and physical environments to creat communications that are clear, engaging and connected to the brand behind them.
Print & Marketing Communications
Brochures, reports, presentations, stationery, sales materials, direct mail and other printed communications all provide an opportunity to reinforce your brand. We combine typography, imagery and information design to make the message clear, the content easier to navigate and the finished piece worth paying attention to.
Advertising & Digital
Good advertising starts with a good idea. We develop creative concepts and carry them across print advertising, digital campaigns, email marketing, social media, display graphics and other channels. Different formats, different audiences, once clear creative direction.
Web Design
A website is often one of the most important expressions of a brand. We combine clear navigation, thoughtful content, responsive design and strong visual communication to create websites that are intuitive, engaging and unmistakably connected to the business behind them.
Environmental & Experiential Design
Sometimes the brand needs to get off the page and into the real world. We design signage, wayfinding, display graphics, real estate sales centres, trade show environments, hoarding and branded spaces that extend the identity into the physical environment and create a more complete brand experience.
Clients We’ve Worked With
From real estate and development to healthcare, professional services, consumer brands and public organizations, we’ve worked with businesses of all shapes and sizes.
REAL ESTATE, DEVELOPMENT & CONSTRUCTION
Adera
Arbutus Properties
Axiom Builders
Axis Real Estate Solutions Inc
Beech Westguard
BlueSky Properties
Bosa Construction
Bosa Properties
Cushman Wakefield
4th Dimension Design + Drafting
Harbourside Property Management
Intracorp
Intrawest
Lakewood
Legend Resorts
LMDG Building Code Consultants Ltd
Marty Majerski & Associates
Mosaic
Qualico
Rennie
S&P Real Estate Marketing
Standard Ltd
StreetSide Developments
Sutton
Takaya
The Agency REM
Townline
Urban Outbuildings
HEALTHCARE, BEAUTY & WELLNESS
BC Centre for Ability
Dr Adelyn Ho
Dr Alex Seal
Fraser Developmental Clinic
Naor Skincare
New Radiance Medi Spa
Ovo Medi Spa
Resident Doctors of BC
PROFESSIONAL, CORPORATE & PUBLIC
Alanson Collective
City of Langley
City of Surrey
Epic Outfitters
Longitude Placements Ltd
Mark Innes Consulting
Nucleus Labs
Printvana
SeaBox Depot
Tangle Pools